5 Minute Recap from each chamber – how was your 2017 – what are you doing differently in 2018
Marketing & Sponsorship
Do you push out all your marketing and sponsorship opportunities at one time?
What do you include in your marketing & sponsorship collateral? Detailed offerings? Pricing? Events? Programming?
How do other Chambers market themselves to prospective members?
Ad campaigns
Direct mail
emails
Membership Directory Categories
What categories do others have for their Membership Directory? Do you ever have companies that can’t find an appropriate spot for their company? What’s the process to add a category?
Past discussions:
June 2016 – Engaging members AND millennial
September 2016 – Sharing ideas on $$ making programs/events, roles for volunteers, womens series discussion, and partnering with other chambers
December 2016 – Drop rate after “year one”, strategic plans, sponsorships, membership sales
March 2017 – Dues for members with more than 1 business, non dues revenue sources, member referral programs, member orientations, social media
June 2017 - Small Business Saturday, Dues (calculations/base/payment cycle, raising), Membership Orientation & Welcome, Retention Plans, Event Marketing, Prospecting for new members
September 2017 – Telling our chamber story, chamber tools to share, getting members involved, interns, serving on other boards, event sponsorships, annual meetings